This being a weekend and all, you might be ready to chill. And for a long time now, that’s meant marijuana. As you have noticed, even if you are stoned half the time, marijuana is turning into quite a hot, legitimate business.
For a while now it has had Kindland, a surprisingly very good site that neatly straddles the fun part of marijuana with the medical part and the countercultural part with the legislative part. “We’re a little bit about what’s inside the joint, and a lot about the person behind it,” it announces on its Website.
A line graph of my marijuana consumption over the years would look exactly like the graph charting Blackberry stock. These days, I’m not the first or last word on reefer.
But according to NewsWhip, the company that monitors what’s hot news on the Internet, “cannabis is the next frontier for content.”
On its blog, NewsWhip’s Gabriele Boland recently noted that some existing content creators, namely NowThis and Vice, recently launched their own separate marijuana-tinged verticals.
More interesting is that NewsWhip’s analytic analysis of “content containing cannabis keywords” across Facebook, Pinterest, LinkedIn and Twitter shows a huge spike, from two million engagements in March 2016 to around 17 million in March of this year.
Graphed out, you can see those engagements spiked in November and then really began skyrocketing since January. That’s possibly because nine states had some form of marijuana reform on their ballots last November (and all but one passed). The Website Governing says 29 states and the District of Columbia have legalized marijuana, or are about to.
“The year of 2016 may go down as a watershed for weed, the election when legalization shifted from being an experiment in the American West to something primed for the