New products were on display at Cannavation. | Photo by Mimi Janosy
Claudia Post and Jonathan Monk want to be blunt about the future of cannabis.
The industry is blowing up, but the Jewish co-owners of Cannavation, Smokin’ Hot Solutions and Kannakart, all based in Philadelphia, said those in the business are still struggling to market themselves.
Post, or “the oldest millennial,” as she referred to herself, started the mother company Smokin’ Hot almost a decade years ago, which provides digital marketing services to people in the cannabis, vaporizer, CBD, hemp and related industries.
Her son, a pipe maker for rock ‘n’ rollers, told her the cannabis community needed her business savvy — fast forward a few years where Post met Monk, her intern, then a finance junior at Temple University.
Once he graduated, the millennial and the baby boomer partnered to create Kannakart, an online retail and wholesale site that sells bongs, bowls, vaporizers and grinders across North America, with clientele varying in age and demographics.
Recreational reefers aside, they’ve continued to expand their business while showing others the way, starting with Cannavation.
“With any new industry, you have a lot of young entrepreneurs or people excited to work in something they have a lot of passion about” within the cannabis field, Monk said. “A lot of these people don’t really know how to market their business … so it’s really important for us to bring those people together to create business opportunities for one another.”
Cannavation, a cannabis networking event, which took place Oct. 4 at WeWork, had almost 100 in attendance to learn about marketing with additional speakers who discussed cannabis laws and green energy used for growing cannabis.
The cannabis networking event Cannavation took place Oct. 4 to inform those in the business about the booming industry.