Walk into a Eugene dispensary to purchase one of their house-rolled joints and ask the clerk what brand of rolling paper they used. More likely than not, your joint will have been spun up using RAW brand rolling papers.
The local popularity of RAW became evident while this reporter was running an unscientific survey of a number of Eugene, and even some Springfield, dispensaries. Fifteen out of seventeen Eugene-area dispensaries surveyed over the phone say they currently use RAW brand rolling papers to roll their joints — with most using RAW cones, which require no licking or added moisture.
RAW brand papers are touted as being less processed than competing brands, with a variety of hemp and non-hemp options available for cannabis connoisseurs. The brand offers organic and regular versions, arguing that its papers take longer to process because RAW doesn’t use ethyl vinyl acetate (chemical glue).
Common reasons for RAW’s popularity given by surveyed dispensaries are that RAW papers burn evenly and thus smoke better, and also that customers seem to be expecting RAW.
The brand has a cult-like following with endorsements from Wiz Khalifa, Rihanna and Rick Ross, and 1.2 million followers on Instagram.
One outlying data-point is Springfield’s Phresh Start. Phresh Start owner Racheal Pond says her dispensary currently uses Jware rolling papers for its joints. However, Pond has only been in business for about a month, and says she will “upgrade” to RAW papers as soon as the Jware papers are gone.
In the meantime, Pond has RAW papers in stock if customers would prefer to buy bud and roll their own. To that end, Phresh Start has an April 22 after-4/20 promotion where joints will be on sale for $3, bringing the RAW papers into the rotation that much quicker.
The other outlying data-point, Buds in